The Art of the Interview – Martin Perlich Interview

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Dave interviews Martin Perlich a 40+ year veteran of many forms of media. He is the author of the book “The Art of the Interview – a step by step guide to insightful interviewng from Empty Press

Dave interviews Martin on his book tour for his new book “Wild Times” and Dave’s choice of microphones was great (um, if I wanted to pick up all the ambiance of Borders). Martin “Schools me” on interviewing skills.

If this is the first time you’re heard this show, the audio is typically not this bad. I tried to edit this, but I needed to keep both the left and right channels.

Dave points out his own “Crap questions” and explains why they are crap (things like his history, experience should be listed before the interview - as a set up – not something your interviewee needs to answer for the 100th time).

Martin’s book has lots of good tips (how to prepare, listen, how and when to use a hard hitting question), and is filled with fun stories as you get to read how he approached different interviews.

I recommend the book for anyone who does interviews on their podcast. You’re opening questions (along with the questions that follow) will definitely improve. Your audience will thank you.

Tags: interview techniques