I received an email from a listener who has a difference of opinion when it comes to God. Apparently me saying “God Bless” at the end of my podcast is offensive. Here is his email:
What Happens When You Worry About Offending Everyone
When you remove all opinion that offend everyone, you end up with a morning news station that talks about the winner of American Idol instead of what is really going on in the world. You end up with content that in my opinion is unlistenable. I once worked for a company where ONE customer complained and the owner made SWEEPING changes. The result? A MASSIVE change in customer service in a NEGATIVE way. While I can name all sorts of people who stand up for what they believe (John Stewart, Ted Nugent, Donald Trump, Ellen DeGeneres), I have a hard time remembering people who never stood up for anything, or stood for anything. This doesn’t mean your goal is to BE offensive. You’re goal should be to be yourself while you create great content that is a “Must listen” or “Must watch.”
Koodos to Dr. Nina
Dr. Nina and her “Win the Diet War Podcast” is listed in the “New and Noteworthy” after just two episodes. What did she do?
1. She had a professional create her album artwork
2. She spent some money for voice over, and royalty free music
3. She spent money and got a good microphone (2100), and a portable recorder.
She took her award winning content that was on her blog and added her tone of voice and made a podcast out of it.
Healing Our Marriage Podcast Episode 1
Dave and Diane didn’t start off hating each other, but a few years into their marriage they were on each others nerves all the time. Their families told them to get divorced, but they’ve decided to try to apply all the knowledge they’ve learned in therapy. They share tips and insights that they’ve learned as they struggle to heal their marriage. Come along for the journey with this non rehearsed, real life, reality radio show.
The Worst Presentation with the Best Message
The LiveLab people at the expo put on a great play call Inventing the Future. Right now when you go to the youtube preview it has a “Click here to watch episode 1″ that doesn’t work. When I was there live, they promised interactivity (but didn’t have any REAL interactivity), they delivered a very polished, scripted play. I feel they have no idea who their audience was, and I felt their presentation was very old media. If we make it sound good, look good, and tell them its cool, they will think its cool. That’s old media. How about you give us the facts, the features, and let us decide? That’s what Ford did, and I walked out of the expo with a totally new opinion of Ford Motor company. Why? Because they spoke TO us, not AT us. They revealed what worked for them, and then what didn’t. By exposing their areas that didn’t work, it create an intimacy. I trust them now, because they obviously trust me. Why else would they expose themselves? They were real. They treat me as an equal. They delivered what they promised.
Share the love
Get free updates