When you create a wordpress post for your podcast, are you using the “Tags”feature in WordPress? You should be. The image to the left show how many hits (visitors) I received based on tags that I have put into this podcast. Now this is just a SMALL amount of the tags that have generated traffic for me.

Tags can be thought of as an “index” to your website. You can even use a widget to display them on your website (if you wish, I don't). If people were to click on them, they would be shown all the posts that had that word.  Useful? Well, maybe.

However, GOOGLE seems to love tags (based on the image to the left). Google brings eyeballs, which bring ears, which means they can be subscribers to this podcast.

Listener Feedback

We got some feedback from Daniel of Edgy Podcast Reviews on how he enjoy the last few shows, and my openness to share my numbers. If you are looking to get your podcast reviewed head on over to edgypodcastreviews.com

For the record 4 days into circulation show 211 has had 421 downloads. Whoop-dee-doo. I am more interested in influence and how connected I am with the audience instead of how big the audience is (quality vs quantity).

Another Podcast Experiment

I am turning the Weekly Web Tools Podcast (audio) into a Weekly Web Tools podcast that distributes pdf documents instead of mp3 files. Why? Because I can type faster than I talk. Also this makes it easy for readers to click on links to view the different tools. I will be monitoring the downloads to see if this works, along with clicks to see if it grows or reduces the amount of activity from the audience.

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About the Author
Owner of the School of Podcasting. Also produces the "Ask the Podcast Coach." He is also the author of the book "More Podcast Money" and is a regular speaker at podcasting and media conventions.
2 comments on “WordPress Tags Are Google Food
  1. Interesting.

    So what I am not clear on is why all bloggers don’t just add the trending tags to whatever blog posting they are making. Yes, I understand that it is … wrong, but let’s face it, bloggers bend to rules constantly to get more hits (write about something fashionable, have a picture, don’t write too many words, don’t write any hard words, blah blah blah,) so why not just go all out and add the latest, hotest tags — even if it has NO connection to the blog posting.

    Just wondering

  2. Dave Jackson says:

    Because Google can smell that stuff a mile away. You will see coming in the future that making your own content will become even more important. Private label articles etc won’t work, and neither will stuff tags.

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