Hiring help for your podcast is a bit like dating—you have to kiss a lot of frogs before you find your prince (or princess). This episode gets into the nitty-gritty of hiring help for your podcast, featuring stories from our listeners who’ve been there, done that, and got the t-shirt (or the horror story).
Kim Newlove shares her success with hiring a coach and how that investment paid off in spades. On the flip side, York's experience is a cautionary tale about the perils of hiring without doing proper research. It’s a mixed bag of outcomes, and we’re here for all of it. We also explore the broader theme of investing in your podcast and the balance between saving money and getting quality help. After all, sometimes you gotta spend a little to save a lot—like time, sanity, and the integrity of your podcast. Tune in for laughs, lessons learned, and a whole lot of real talk on the do’s and don’ts of podcast hiring.
Best Practices for Outsourcing Your Podcast Workflow
When outsourcing parts of your podcast workflow—such as editing, show notes, or social media promotion—the first best practice is clarity. Be crystal clear about what you want done, how you want it done, and when you expect it. Making a Tella video for them can eliminate any confusion Create written instructions, checklists, or sample files so the person you hire isn’t guessing at your preferences. Start small with one task, provide feedback quickly, and gradually increase responsibility as trust grows.
Another best practice is communication. Treat outsourcing as a partnership rather than a handoff. Check in regularly, set clear deadlines, and make sure expectations are realistic on both sides. Use tools like Trello, Asana, or Slack to keep everyone aligned, and don’t be afraid to ask for updates. Remember: outsourcing saves time only if you invest some upfront effort in onboarding and managing. Done well, it frees you to focus on creating great content instead of getting bogged down in repetitive tasks.
What Do I Outsource?
This is an easy question to answer: everything you don't like doing. For example, the reason I don't outsource the editing of my show (School of Podcasting) is because I like editing this show. Keep in mind you DON'T HAVE TO OUTSOURCE ANYTHING. Aisha Tyler did everything on her podcast while she was involved with multiple TV shows. Why? Because she wanted to.
The point is many podcasters quit when things aren't fun anymore. So if you have the budget, outsource the stuff that sucks the fun out of your podcast.
If you need help finding an editor use THIS LINK which will go to Steve Stewart who co-runs the Podcast Editor Academy and he will send your information to people in that group.
Takeaways:
- Hiring help for your podcast can feel like tossing cash into a bonfire, trust me on that.
- Not every graphic designer is a wizard; sometimes they just wave a magic wand and call it a day.
- If you think a cheap website designer will give you a Gucci site, you’re dreaming, my friend.
- Outsourcing editing can be a lifesaver, especially if your vacation plans involve avoiding the editing cave.
- Remember, folks, you either pay in time or in money, so choose wisely, even if it hurts.
- Always check the credentials of the person you hire for your podcast; a fancy title doesn’t mean they won’t mess everything up.
Links referenced in this episode:
- schoolofpodcasting.com
- podcastbranding.co
- thepharmacistsvoice.com
- perrysburgpodcast.com
- welcometoearthstories.com
- askralph.com
- mediavoiceovers.com
- sounddogs.com
- tunereel.com
- podpage.com
- schoolofpodcasting.com
- podcasthotseat.com
- empoweredpodcasting.com
- marriedandloveit.com
Not Every Podcast Is One Size Fits All
While there are best practices in podcasting, not every show can use the same roadmap. Consequently you will hear the phrase, “It Depends” at the beginning of many podcast answers. This is where the School of Podcasting comes in. You get step by step tutorials (the “best practices”) and UNLIMITED coaching with me (which taps into 20 years of podcasting). Then on top of it all you get a great podcasting community to cheer you on.
Still not sure? Join worry free with a 30 day money back guarantee. Join Today!
