SOP

Beyond Surveys How Real Conversations Grow Your Podcast

You are looking to grow your podcast. Are you confident your podcast content is truly resonating with your audience? Many podcasters assume their content is “fine” without digging deeper. They also are looking to grow their podcast. But there’s a powerful way to gain invaluable insights directly from your listeners: Ask them face-to-face. In this…

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Unraveling the Power of Word-of-Mouth in Podcast Recommendations

70% of podcasts are discovered via word of mouth (Jacobs Media). So if we can understand what makes someone recommend something, we can start to do that in our show. We heard words like affordable, quality, and unique. Some people recommend based on a relationship that delivers value. When you deliver something you can’t get…

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