So people are paying to have a promo/trailer of their show played in another podcast. Does this work? Today I ask, “Have you taken action on a show after hearing their trailer on a podcast?”

I also talk with Sunny Gault from the Podcast Network Alliance

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School of Podcasting[03:43] You may think nobody would listen to you, but I'm here to tell you they will. I have proven strategies to help you identify exactly what your audience wants. You will sound professional, and won't have to spend a million dollars to sound great. Learn through our online tutorials, live group coaching and a private Facebook Group filled with brilliant podcasters. Join worry-free with a 30-day money-back guarantee. See


[04:52]Scott From What Was That Like 

[06:30]Mark from the History of North America

[07:28]Spencer from the Recovery Show

[09:27] Tim From the Create Art Show

Tim from the Find a Podcast About

[13:28]Fred From Podcast Reporter

[15:36]Steve from Unknown Orbits

[17:00]While trailers do work in some cases, but the thing that seems to really work is when the host (who the audience trusts) recommends a show. 

[20:20]Heather Osgood will be on the show in the future, and she mentioned that feed drops are very effective at growing your show. 

Question of the Month

This month the question is from Patrick from the Big Seance and he wants to know:

What standard or tradition in podcasting do you tend to ignore and why do you do it differently?

Don't forget to say the name of your show and website, and a little bit about your show.

I need your answer by 10/28/22

Leave Your Answer at

The Podcast Network Alliance

Sunny Gault[23:10]I talk with Sunny Gault who is one of the people who help run the Podcast Network Alliance where podcasters who are running a podcast network get together and share strategies. 

Currently, the network is free.

Sunny also has the Independent Podcast Network and the New Mommy Media network.


Mentioned in This Show

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Craig from

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About the Author
Owner of the School of Podcasting. Also produces the "Ask the Podcast Coach." He is also the author of the book "More Podcast Money" and is a regular speaker at podcasting and media conventions.

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