Do you have questions about podcast length? We discuss this with various podcasters. The ideal length of a podcast depends on the type of content and the audience's needs, preferences, and routines. Our guests share their thoughts and experiences on the matter. We also preview new podcast discoveries and the creation of a weight loss accountability group. Tune in, as always, to learn more about podcasting and join our community on schoolofpodcasting.com.

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Participants in Today's Episode:

Brandon B (future podcaster)

Chris from Podcastic Audio (Prefers a 1-hour podcast)

York from Welcome to Earth Stories (reminds podcasters to pick a consistent length)

Paul from Pass ACLS Top of the day (prefers 20-minute episodes)

Todd from Guardian Down Cast, The Destiny Help Desk  (expects 1-2 hours per episode).

Kim Newlove from The Pharmacists Voice ( prefers 8-17 minute episodes)

Eric Alton-Glenn Hilliard from White Collared and Steel Watching (doesn't have a preference)

Sarah Clark from Kind Leadership Challenge (shares that the content fits the episode)

Thanks for Mark Vinet from the History of North America for the question.

Conclusion Regarding Podcast Length for the Podcast Listener

As we heard today, some people like 8-minute episodes, and others won't listen unless it is close to two hours. Some choose the episode length to correspond with an action (like a commute, walking outside, doing the dishes). I like episodes that are around 20 minutes, but one of my favorite shows puts out two three-hour shows a week. (And because its information I can't get any place else, I listen, and it takes me a few attempts to get through the whole episode).

So instead of making an episode for your audience, what size of podcast fits YOUR life? So many people start a podcast and then attempt to squeeze their life into their podcast schedule. This is backward. Pick a schedule that fits your LIFE, and then squeeze the podcast into your LIFE.

The length of the podcast should be as long as it needs to be, and no longer. Those that like that length will listen, and those that don't won't (but as shown above – for good content, people may “bend their listening rules.”). I've listened to five-minute podcasts that felt like an hour. I've listened to an hour-long podcast that felt like five minutes.

Ultimately, the bottom line is don't be boring and don't waste the listener's time.

QUESTION OF THE MONTH

Each month we ask a question for the listeners to respond. This is a win-win. You get added exposure (sometimes called “The Dave Jackson” effect), and we all learn together. To see this month's question and to get free exposure for your show, go to www.schoolofpodcasting.com/question now.

Where I Will Be?

I look forward to seeing you all; please come up and say hi. To see my full itinerary, go to schoolofpodcasting.com/where

School of PodcastingAdditional Shows About Podcasting From Dave

In addition to this show, I have additional shows about podcasting:

Your Podcast Consultant: One tip per episode – 9 Minutes or Less

Podcast Rodeo Show: I Grab a Random Podcast and See How Long I Can Hang On

Ask the Podcast Coach: A live “call in” show every Saturday at 10:30 AM ET

Podcast Review Show: Myself and radio veteran Erik K Johnson go over your episode and website.

Monthly Weight Loss Challenge

I've started a free accountability club for those looking to lose weight. We basically do our own version of a “Biggest Loser” competition (nobody sees your weight, only your percentage of weight loss). We cheer and support each other on. I've lost 7 lbs (.5 stone) so far this year. Check it out at

monthlychallenge.fit (and join our Slack group).

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About the Author
Owner of the School of Podcasting. Also produces the "Ask the Podcast Coach." He is also the author of the book "More Podcast Money" and is a regular speaker at podcasting and media conventions.

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