Audience analysis is a critical part of any effective communication. Without understanding what your audience wants, needs, and values, it is impossible to create a message that will resonate. Fortunately, there are a few key methods for understanding your audience so that you can better serve them. Today I share three tools you can use to better understand your audience.
Ready To Start Your Podcast
You may think nobody would listen to you, but I'm here to tell you they will. I have proven strategies to help you identify exactly what your audience wants. You will sound professional, and won't have to spend a million dollars to sound great. Learn through our online tutorials, live group coaching and a private Facebook Group filled with brilliant podcasters. Join worry-free with a 30-day money-back guarantee. See schoolofpodcasting.com/listener
Learn the Secret to Reading Your Audience's Mind
Today I show you three strategies (and some bonus items):
Amazon Strategy
1. Look at 4 and 2-star reviews on Amazon. They typically are more constructive and specific than 1 and 5-star reviews.
YouTube Comments
2. Search for your topic and YouTube and find a channel about your topic. Then go to the video and sort by popularity. Then click on the most popular video and sort the comments for the best comments.
Facebook Search
3. In Facebook when you see a topic you want to follow click the three dots ( … an ellipsis) and choose “turn on notifications for this post.” Also, there is a search box in Facebook groups that can help you find the answer quicker (often questions have been asked before). Lastly, read the rules of the group and follow them.
Twitter Searches and Hashtags
5. Search Hashtags on Twitter and start conversations as well as read what people are talking about. So many people only use social media to push notifications about THEM instead of going to listen and research. I found this tweet about getting more subscribers from Shawn Dill.
Click HERE to go to Twitter Advanced Search
4. Don't Poach Other People's Clients
Often people in the same genre as you will have an open community, if you join this community, don't self-promote. You are a guest in this person's house and it is very tacky to try and score clients. I am in a few groups of people who do the same thing I do. I answer questions and insights, but mostly I'm there to LISTEN.
QUESTION OF THE MONTH
This month the question is from Patrick from the Big Seance www.bigseance.com and he wants to know:
What standard or tradition in podcasting do you tend to ignore and why do you do it differently?
Don't forget to say the name of your show and website, and a little bit about your show.
I need your answer by 10/28/22
Leave Your Answer at www.schoolofpodcasting.com/question
Where I Will Be?
I look forward to seeing you all, please come up and say hi. To see my full itinerary, go to schoolofpodcasting.com/where
Because of My Podcast
Got a “Because of My Podcast Story? go to www.schoolofpodcasting.com/because
Mentioned In This Podcast
Effie Parks from Once upon a Gene
Hashtag for Likes Hashtag Tool
Supapass Website Tool Lifeime Offer