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About the Author
Owner of the School of Podcasting. Also produces the "Ask the Podcast Coach." He is also the author of the book "More Podcast Money" and is a regular speaker at podcasting and media conventions.
dougsandler300 3

Should You Make Your Guests Jump Through Hoops?

November 19, 2017 Dave Jackson SOP 0:46:13 0 Comments

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Last week I explained how I learned of a strategy from Doug Sandler of the Nice Guys on Business show where the goal is to bring on guests who would be a good client for you (assuming you’re podcasting as part of your business). Doug’s business is Turnkey Podcast. There is little focus on your audience…

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targetcustomer 2

Your Customer Is Your Guest

November 13, 2017 Dave Jackson Podcast 0:30:27 2 Comments

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Today I’m back from Speaking at DC Podfest (what a great event) and I went to a session that had some interesting points that I wanted to share. The session was titled, “Size Doesn’t Matter: Build a Monetization Program with Any Size Audience with Doug Sandler and Strickland Bonner. Doung and Strickland host the Nice Guys on…

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