Episodes

AI For Podcasters
SOP

AI For Podcasters (Part 1)

Today, we’re checking out a world of AI tools and, more specifically, AI for Podcasters. I start by asking ChatGPT what the top uses for ChatGPT (and you'll be surprised) are. We also discuss the crucial balance between leveraging AI for efficiency and maintaining the credibility and trust of your

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Tom Webster
SOP

Tom Webster: The Importance of Editing Your Show

Tom Webster has been working in, and measuring media for decades. His new book The Audience Is Listening: A Little Guide to Building a Big Podcast is amazing. Today we talk about the importance of editing, and started each episode in a way that hooks the audience.

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Two Words that cost him millions
SOP

These Two Words Cost His Podcast Millions of Dollars

DISCLAIMER: Today's show contains adult content. Maybe listen to this one when the kiddies aren't around. Today, I share some insights explaining why I spent close to $400 to fly to Atlanta for one day. Then I share some stories about strange laws in the UK that are getting people

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SOP

Beyond Surveys How Real Conversations Grow Your Podcast

You are looking to grow your podcast. Are you confident your podcast content is truly resonating with your audience? Many podcasters assume their content is “fine” without digging deeper. They also are looking to grow their podcast. But there's a powerful way to gain invaluable insights directly from your listeners:

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Why Did You Recommend That?
SOP

Unraveling the Power of Word-of-Mouth in Podcast Recommendations

70% of podcasts are discovered via word of mouth (Jacobs Media). So if we can understand what makes someone recommend something, we can start to do that in our show. We heard words like affordable, quality, and unique. Some people recommend based on a relationship that delivers value. When you

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